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Details matter: Best social media platforms for businesses

When was the last time you read a magazine and stumbled across a full-page ad and immediately picked up the phone to place an order?  2005? 1999? Yeah...
Myriah Castillo
By Myriah Castillo
on February 02, 2021

Canva social media templates that make it look like you tried

If you’re a small business owner or solopreneur, you probably don’t have a design team to hit up. You probably don’t have a degree in graphic design. You probably ha...
Myriah Castillo
By Myriah Castillo
on January 19, 2021

Best social media marketing tools to help you get sh!t done

You’re one person. You run a small business. You market that small business. Oh, and you create, manage and execute that small business’s entire social media strateg...
Myriah Castillo
By Myriah Castillo
on January 12, 2021

A social media marketing strategy that actually works

A social media marketing strategy is more than just posting content on a daily basis and racking up the followers. It’s an integral part of your business’s brand and...
Myriah Castillo
By Myriah Castillo
on December 08, 2020

4 Influencer marketing campaigns that made us fall in love

If you’ve ever logged into any social media network, you’ve seen an influencer marketing campaign in action...and you might not have even noticed.
Myriah Castillo
By Myriah Castillo
on December 01, 2020

How to find an influencer marketing agency that gets results

Influencer marketing is social media marketing’s best friend. Harnessing the power that influential individuals have to help market your business is key to reaching ...
Myriah Castillo
By Myriah Castillo
on November 17, 2020

Details matter: choosing the right social media hashtags

#FlashbackFriday #PhotoOfTheDay #NoFilter #TBT.  Hashtags. The mechanism that has allowed social media users to spread their content far and wide ...
Myriah Castillo
By Myriah Castillo
on October 27, 2020

How to hire a social media manager who will get results

So you started your social media marketing strategy and it’s gaining speed. You’re building a following, your engagement rates are trac...
Myriah Castillo
By Myriah Castillo
on October 20, 2020

Social media marketing tips you can't grow without

Social media marketing is here to stay.  10 years ago, it was merely a tool to keep your friends apprised of the type of sandwich you ate for lunch or...
Myriah Castillo
By Myriah Castillo
on October 13, 2020

Create a social media marketing plan in 7 easy steps

“A goal without a plan is just a wish” - Antoine de Saint-Exupéry You’ve got big goals when it comes to growing your business with social media. B...
Myriah Castillo
By Myriah Castillo
on October 06, 2020
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